Friday Reel

A Friday recap on my work, readings, and contributions in the week. Work: I am working on a brand story a seed round B2B startup, for pitching to customers. While plotting the dots for the sales pitch around two weeks back, I realized that I need to have a skeleton framework that I can use as a reference, anytime, to …

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Friday Reel

A Friday recap on my work, readings, and contributions in the week. Work: Started planning on a brand story of a seed round B2B startup, for pitching to customers. It is a sales pitch and I am a huge fan of Andy Raskin, and Michael Margolis, for their own style in brand narrative strategies. Interviews: I published the first post in content …

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Friday Reel

A continued working on the brand voice for a startup in AgriTech. Finalized the first content conversation in the new series, and it goes live on 02 May (Wednesday next week). The first post is on The State of Content Strategy in Healthcare. I completed the second interview too and shared it with the next guest, you keep guessing. I am quite …

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Friday Reel

Starting today, I will post a Friday Reel post on every Friday evening, to share my work, gains, contributions, or readings in the week. A startup is working on something in AgriTech and we discussed their brand voice. I am working on this voice message architecture, and we discussed the structure and basic elements of the landing page where they …

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