Products. UX. Narrative. Content Strategy.

I work with product teams for the entire product content strategy driven UX cycle including design systems, content strategy, positioning, and for brand narrative strategy. My work involves the product strategy validation for the brand message, from conversions to onboarding, and for the customer success cycle. Some of my recent writings are on what breaks products for their experience and growth, SaaS pricing page content strategy, UX writing deliverables, and product positioning

Meaning is open for registrations.

An advanced program for product content strategists, content designers, and UX practitioners to discuss and co-learn how to make a shift from ‘work for product shipping’ to ‘work for product success‘.

Thirty minutes.

I am available for a quick thirty minutes call with you for all things products, for product UX, design, content strategy, marketability, product narrative, and sales narrative.

I write on Medium and I own this Medium publication where I host international guests on all things content strategy, content design, and content-driven experience and goals. 

I have recently started writing on SubStack, including an issue of TheMajorArc twice a month (example #3 TheMajorArc).

Founder organizer of product UX narrative design programs and events (website)

Outcome Product UX design conference and events, by Vinish Garg, in Chandigarh

Founder of a digital experience design agency (website)

vhite logo black

“The most beautiful way to start weaving a brand narrative is to set up a canvas, pick a few characters, with camera on, and see how the protagonist of the customer story walks in. The first goal is to identify why we all are looking at this hero? Why are we all working for this hero, in different roles, with different skills, and sometimes at different locations? The answer to this why gives a high-level orientation to the brand narrative.” 

– quoted from my dialogue with Teodora Petkova