Product culture is a prerequisite for a startup ecosystem
- events, product sense, UX
- December 8, 2018
Product teams in Chandigarh region have a chance to unlearn the outdated features-driven product design practices and to relearn the customer-story driven experience design practices.
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Design for hero, strategically—a guardian of an intent
Teodora invites guests for a dialogue on web, text, content, and the mesh that weaves meaning and context around information and its variables. Recently, she invited me for a dialogue and it was such a joy to myself.
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Content value—you cannot separate it from the design value
Content lives in design and design communicates via content.
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Letter to my son—in a Y-shaped conversation
- Uncategorized
- August 8, 2018
He is seven today. He cannot vote but he knows when to raise his hand.
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Designing for sales, selling the design
The design team should have basic understanding of how their sales team sells, and the sales team should have some idea of the design decisions.
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Getting started in the strategic brand narrative
Every brand starts with a few select words to communicate its what and why.
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Designing UX is designing delight
Look at the stakes. Just think — there are people involved.
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I Had No Furniture
- Uncategorized
- December 13, 2017
Autobiography of a bad tooth. Uphill in the left. A bad tooth in the orbit.
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A content strategy project meeting in a rapid fire mode
“Ok, I want to know how critical this rebranding is for your business.”
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